My consultancy combines strategic direction with hands-on creative expertise. I help brands clarify positioning, align teams and connect identity, materials, design and execution. This creates a coherent direction from initial concept through development, production and final presentation.

I am based in Belgium and work internationally with brands, creative teams and private clients. Projects can be developed remotely, on site or through a tailored combination of both, depending on the scope, location and level of collaboration required.

Each project begins with an introductory conversation to understand the brand, objectives, challenges, timing and scope. I then define the most relevant approach, which may include creative direction, brand strategy, material innovation, interior consultancy or design leadership.

Yes. I advise on luxury residential, hospitality and brand environments, working with clients, architects and designers. My role can include spatial direction, colour and material selection, bespoke concepts and creative guidance to create coherent, distinctive and enduring interiors.

My services are suited to established brands, founders, leadership teams and private clients seeking clear creative and strategic direction. I work across luxury, interiors, textiles, materials and design on projects that require strong identity, thoughtful development and long-term relevance.

I work with a considered number of clients and projects each year so I can remain closely involved throughout the process. The level and duration of each collaboration depends on its scope, from focused advisory sessions to long-term creative direction and project development.